Sirma Mobile

Sirma Mobile won mobile innovations contest SIMagine

The leading Bulgarian mobile development company was awarded first place at SIMagine Awards 2011, an annual international contest for mobile innovations held by the SIMalliance. Amongst the key members of the strategic alliance are world’s largest SIM cards producers Giesecke & Devrient, Oberthur Technologies, and Gemalto. Sirma Mobile, a subsidiary of Sirma Group Holding, was honored in the “Best Mobile Internet Security Award” category over competitors like Turkcell and Palm Tree Technology.

The award ceremony took place on October 18, 2011 at SIMPOSIUM Asia 2011 in Kuala Lumpur, Malaysia. Sirma Mobile won the competition in its category with a core mediation platform “On-Air Smart Security”, which enables wide range of software developers to deploy unified SIM ToolKit (STK) applications not only on SIM cards (as it is today) but on various types of smart cards in order to serve extensive opportunities like mobile and card payments, access control and certificate management.

The prize is indicative for the grade of innovation delivered by the winning solution and represents a serious reference for the Bulgarian company, which is being recognized not only as a experienced software development supplier, but also as a research center for innovations. The SIMagine awards aim to distinguish precisely the biggest achievements in the area of mobile innovations that would have worldwide impact and are an important reference for quality, innovation and added value for business solutions.

Sirma Mobile’s presented solution is a comprehensive API platform (Application Programming Interface) which enables any software company to deploy its present and future SIM card STK applications on bank cards as well on many other smart card types for a wide range of industries. Until now SIM ToolKit application developers were limited to provide applications for vendor-specific SIM cards only, whether applications for smart cards had to be completely separate versions and therefore additionally developed. Using the “On-Air Smart Security” platform now developers can unify and seamlessly reuse their applications and run them on various types of smart cards as well.

“The SIMagine awards traditionally distinguish leading innovators from all over the world, and the fact that a Bulgarian company won a prize like that is also a great acknowledgement for the whole Bulgarian software industry. Even more important for us is that we have been honored for innovation precisely in the area of mobile security – an industry segment, which is now developing at even greater pace nowadays. The fact that we won against such strong competition is a well-earned and valuable reference for our team”, said Momchil Zarev, head of Sirma Mobile.

“The platform we developed is an important step for the mobile technologies business, since it is practically expanding the smart card market for external application developers and is building new great opportunities for the development of small and medium-sized businesses. Mobile network operators, virtual mobile network operators (MVNOs), and various other service providers working in the field of smart card and SIM card solutions are potential users of our product”, added Svilen Radichkov, “On-Air Smart Security” Project Manager in Sirma Mobile.